Client
Rhapsody Coffee
Chico,Ca
role
Lead Designer
Tools
Dreamweaver
Illustrator
Photoshop
Muse
Rhapsody Website
Built and designed a fully responsive e-commerce website for the company. Worked to develop artwork, layout, and marketing strategies.
Website Design
Background
Rhapsody coffee is a local coffee roasting company in Chico, CA. They roast organic coffee specializing in fair trade single-source beans cultivated from small community farms in Brazil, Africa, and Guatemala. Both brands are currently distributed all around northern California.
The Goal
With Rhapsody's growing business, they needed to expand their horizons by offering their products online. After designing their product packaging, I was asked to build and design their website.
THE PROCESS
After meeting with the client, We determined we needed a top-notch user experience, with easy to follow pages and clear and consistent imagery. The target of the website quickly became focused on potential clients looking for local coffee both wholesale and direct to consumer. The website needed to be fully responsive and offer a flushed out E-commerce interaction.
Custom built
It was important for the brand to stay away from outdated pre-built templates. Rhapsody Coffee was always original, sophisticated, and local. This led to many of the choices in design on our page. Keeping every page simple and to the point.
Final Product
Launching a Website is never easy especially in the middle of the Covid-19 pandemic. Yet, Rhapsody was able to achieve 100's of sign ups for their mailing list, and secure 3 new wholesale accounts within months of launching. The client was extremely pleased.